On Monday I was at the Neobotanic Fashion SS14 Exotic Landscape Collection showcase at The Millennium Hotel London Mayfair Grosvenor Square with my brother. It’s was an invite only event organised by the gorgeous Lucy Dartford PR, I was very excited to see the collection and know more about the line (as I wasn’t aware of it)…I met the designer Olga Ankudinova who was inspired by floral and plant motifs in her prints as you can see in the logo and the prints on the designs. The collection also featured Neobotanic first ever mens collection; well tailored shirts in every colour possible and feature the icon “flora and plant motifs” pattern. Enough about the men’s collection, I was mesmerised by the gorgeous collection for women (pictures below) purposely designed to make one look stylish in any occasion in beautiful Spring/Summer colours (green, yellow, orange, lilac, pink, blue) made from 100% silk. I defiantly see myself rocking some of this designs. I also had a chance to meet with Karen Bryson from Shamless, she was really sweet and nice.
Neobotanic Fashion is a new artistic, luxurious and leading style, based on floral and plant motifs and develops it into a range of fabrics, scarves, shirts, ties and other accessories. It represents a world full of creative motifs, creative prints, a creative logo… It aims to fill its customers’ lives with bright, piquant and striking patterns. More than anyone else Neobotanic Fashion has that one completely original must-have item that every wardrobe needs. Neobotanic Fashion creates men’s and women’s clothes and accessories using unique small print run patterns and designs, which makes their customers the owners of completely different products.
The designer Olga Ankudinova, a London-based designer originally from St. Petersburg, she is a multi-talented fashion professional, demonstrating her skills in diverse areas of fashion from Clothing & Accessory design, to embroidery, 2-D & 3-D Pattern Cutting and Print design. Her career has included substantive design work for luxury women’s wear labels (VitaliV London& Izmaylova London) to the fundamental and technical labours of a high street pattern cutter (Goddiva, Sity Goddes London & Oyuna London).
Olga established her own fashion line NeobotanicFashion for SS13 debuting the collection in Paris for fashion week. This colorful, young fashion label offers a range of luxurious men’s wear, women’s wear and accessories, with the aim of adding a new playful trend to the fashion world and to target those who are not afraid to stand out in a crowd and are passionate about fashion. The botanical inspired brand creates unique prints each season based on floral and plant motifs, creating bright, piquant and striking patterns. The resulting garments add an original must-have item that every wardrobe needs.